Officially licensed Riddell collectible.

In March 2026 the Tennessee Titans unveiled a sweeping rebrand that leaned heavily into the franchise's Oilers heritage while introducing an entirely new visual identity for the Titans name. The new logo simplifies the flame-tail roundel that had defined the helmet since 1999, stripping away the comet trail and sword-edged "T" in favor of a cleaner, bolder light blue circle with a blunted "T" and three red stars representing the state flag's Grand Divisions. The white shell returns for the first time since 2017, paired with a white facemask and a center stripe featuring six guitar strings, a deliberate nod to Nashville's identity as Music City. The result is one of the most visually distinct helmet redesigns in recent NFL history, merging Oilers-era light blue and red with a modern minimalism that stands apart from anything the franchise has previously worn.