{"product_id":"detroit-lions-on-field-alternate-authentic-speed-2024","title":"Detroit Lions On Field Alternate Authentic Speed 2024","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cmeta charset=\"utf-8\"\u003eDetroit introduced its alternate helmet ahead of the 2023 season as the centerpiece of the franchise's 90th anniversary celebration, debuting a matte blue shell that the Lions had never worn before in their history. The design brought back a leaping lion logo from the 1960s that the team had used in other contexts but never on a helmet, placing it on a shell finish the creative team chose specifically for its balance between something entirely new and something rooted in the franchise's past. For 2024, the alternate received an update, swapping in a black leaping lion trimmed in silver on the same matte blue shell, paired with a black facemask and a black and silver center stripe, completing a look that pairs with Detroit's all-black alternate uniforms and marks the first time the franchise has worn black since retiring that colorway after the Matt Millen era.\u003c\/p\u003e","brand":"Riddell","offers":[{"title":"Default Title","offer_id":47962185007255,"sku":"8059165","price":299.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0723\/7068\/4055\/files\/8059165detroit-lions-2024-on-field-alternate-riddell-nfl-authentic-speed-full-size-helmet-217822.png?v=1782852455","url":"https:\/\/fadedicons.com\/products\/detroit-lions-on-field-alternate-authentic-speed-2024","provider":"FADED ICONS","version":"1.0","type":"link"}